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podcast

How to be a guest expert on podcasts with Julie Fry

Have you ever thought about being a guest expert on a podcast? Would you like to increase your visibility by sharing your expertise on someone’s show but aren’t sure about the best way to reach out to a podcast host?  Then tune into this episode!  This week on the podcast, I interview Julie Fry, who […]

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podcast

Empowering your brand through PR with Amanda Berlin – Linking in with Louise Podcast

How to tell your business story in the media with Amanda Berlin  Do you struggle to explain what you do? Do you feel you’re not working with the right types of clients and would like to find more effective ways to be visible and reach out to your ideal customers?  Then tune into this episode!  […]

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podcast

Linking in with Louise: Repurposing your content for LinkedIn, with Amy Woods

Repurposing your content for LinkedIn, with Amy Woods  Do you create marketing content for your business? Do you spend hours and hours of your week working on it? Perhaps you work with a number of skilled freelancers and wish you could hand over your content creation to one company for them to take care of […]

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LinkedIn podcast

How to use LinkedIn live and LinkedIn video for your business

What is LinkedIn live? Does everyone have it? And what’s the difference between LinkedIn live and LinkedIn video?  This week on the podcast, I talk about the importance of creating video content on LinkedIn. This can be done through LinkedIn live – LinkedIn’s live streaming service – or through LinkedIn videos that you can pre-record, […]

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podcast

How to make LinkedIn work for your business no matter your niche, with Amanda Richardson

Do you think your business is too niche for LinkedIn? Do you hold off using the platform because you don’t think it will work for the type of business you run? Time to think again!This week on the podcast, I interview US-based Culinary Brand and Anniversary photographer Amanda Richardson. Amanda helps culinary professionals (and personal […]

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podcast

How to create a memorable personal brand on LinkedIn, with Nicole Osborne – Linking in with Louise Podcast

Do you feel brave enough to show your personality on social media? Are you absolutely clear on what you stand for and what sets you apart from the competition? And do you use storytelling as a tool to build trust in your marketing? Who’s on the podcast? This week on the podcast, I interview chartered […]

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podcast

Building a niche online with Amy Grubb – Podcast Episode 129

Who are you connected with on LinkedIn? Is your network made of people who you feel you can build relationships with and who understand you and your business? Are you specific enough about who you connect and work with? This week on the podcast, I interview Ottawa-based Amy Grubb. Amy is a commercial lawyer who […]

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podcast strategy

Getting rid of your content gremlins with Amanda Webb – Linking in with Louise Podcast

On this week’s podcast, I interview Amanda Webb of Spider Working. We discuss the ‘Content gremlin’ – the little gremlin that sits on your shoulder and tells you to start creating content and sharing it all over the internet. Amanda works with people who’ve got all those bits and pieces up and running, and I […]

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Blog podcast

Selling with charm with Reena Philpot – on the Linking in with Louise Podcast

How do sales make you feel? Do you struggle to start your sales process? Does picking up the phone leave you cold? Would you rather leave sales as the last thing on your to-do list? If you say yes to any of the above, you are in for a treat with this week’s podcast guest, […]