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podcast Social Media Marketing

Podcast Episode 38 -talking EthicalHour with Sian Conway

Sian Conway was working in corporate marketing for a cyber security software company. She took some time out to travel,  came across some artisan crafters in Cambodia which eventually led to a life-changing decistion to quit corporate start her own business.  Sian now runs a business based around ethical and sustainable living. Sian runs #EthicalHour […]

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Blog Facebook Instagram LinkedIn Social Media Social Media Marketing strategy Twitter

How should your small business use social media?

How should your small business use social media? The simple fact is that your potential client or customer is using social media.  With approximately 40 million people in the UK having social media accounts, your business cannot afford to ignore social media. The main questions you want to consider are: What social media platform is […]

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entrepreneurship Social Media Social Media Marketing

Do It Digital UK Workshop – recorded live March 21, Belfast City Hall

I was delighted to have the opportunity to deliver a workshop for small businesses on the Do It DIgital UK big blue bus today.   The bus was parked out side of Belfast City Hall, and we had a great turn out of local business owners and entrepreneurs.   The whole video is about 45 […]

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Blog Content Facebook Social Media Social Media Marketing tools

How to create an image using Canva for social media

  Do you wonder how other people make those cool little images that seem to fit PERFECTLY into the social media post they have written?   Well, one of my favourite,  and possibly daily-used tool, on the internet, is Canva.   You find it at www.canva.com I use Canva to create images to go along […]

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Blog entrepreneurship Facebook LinkedIn Social Media Marketing tools Twitter

Taking the first step

I listen to podcasts ALL the time… I find them inspirational, educational and I can fit them into my life – walking the dog, going for a run or driving in the car in between meetings and picking up the kids. I have abandoned the car radio.. (sorry Women’s Hour and Kerry McLean…) Today I […]

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Blog Social Media Social Media Marketing

Images for Social Media Posts

Do you know how to create images for social media?   When you are browsing different social media platforms – Facebook, Twitter, LinkedIn, you are likely to see images with text on them – these can be inspirational, informative, or just plain fun. Having your message on a colourful image will catch your customer’s eye […]

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Blog Email Marketing Social Media Social Media Marketing

Email Marketing – can it boost YOUR business?

Email Marketing – An effective, low cost method of promoting your business. Are you wondering if email marketing can boost your business? Do you want to know the benefits of email marketing? Email marketing is sometimes overlooked by entrepreneurs and small businesses. It shouldn’t be, especially where marketing budgets are tight. One of the most […]

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Blog Blogging Content Social Media Social Media Marketing

Five Signs Your Content Needs Updated

Five signs your content needs updated Unless you’re a start-up business with a snazzy new site, or have content creation down to fine art, the chances are, your website content probably needs updated. In this non-stop digital age, new content is created online everyday – on social media,  websites and blogs – so to have any hope of standing out from the […]

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Blog LinkedIn Social Media Social Media Marketing

LinkedIn – making connections

When it comes to LinkedIn, many people sum it up as Facebook for professionals, a platform designed on building relationships and making business connections. And they are right! LinkedIn is an excellent tool for finding like-minded individuals with the industry or job experience that you are interested in or require. Just like Facebook ‘friends’, or […]